Sunny Malik

Sunny Malik

Business Head Global Content & Media Distribution @ NBA

About Sunny Malik

Sunny Malik is the Business Head of Global Content & Media Distribution at the NBA, with extensive experience in media distribution and sales across various organizations.

Business Head - Global Content & Media Distribution at NBA

Sunny Malik currently holds the position of Business Head for Global Content & Media Distribution at the National Basketball Association (NBA). Since 2020, he has been operating out of the Mumbai area in India. His focus is on overseeing the media distribution strategy for NBA, WNBA, G League, and NBA 2K League in South Asia. Key responsibilities include long-term revenue growth, fan acquisition, and profit and loss management for the department. He also leads a team of professionals in managing the NBA's traditional media and digital content portfolio.

Previous Role at Zee Entertainment Enterprises Limited

Sunny Malik worked at Zee Entertainment Enterprises Limited as the SVP & National Sales Head for Affiliate Sales & Media Distribution from 2015 to 2020. During his tenure of five years in the Noida Area, India, he was instrumental in various sales and distribution efforts, contributing significantly to the company's market growth and positioning in the media space.

Vice President Roles in Financial Institutions

Before joining the media industry, Sunny Malik held significant roles in various financial institutions. From 2013 to 2015, he was the Vice President of Sales & Distribution at HSBC, operating in Mumbai and Delhi. Prior to that, he worked as Vice President for Sales & Distribution in Retail Assets at Barclays Bank PLC. in New Delhi, from 2007 to 2013. In these roles, he played a critical role in client relations and business development, particularly with emerging corporates and small business entities.

Educational Background

Sunny Malik holds a degree in Marketing & International Business from the Indian Institute of Foreign Trade, achieved between 2009 and 2011. He also earned a B.A (Hons.) in Economics from Shaheed Bhagat Singh College, where he studied from 1999 to 2002. These academic credentials have provided a strong foundation for his extensive career in sales, business development, and media distribution.

Career Beginnings and Early Roles

Sunny Malik's career began with his role as a Relationship Manager at Integrated Databases India Limited from 2002 to 2003 in New Delhi. Following that, he worked as Area Sales Manager at Citibank India for a year. He also had a brief tenure as Regional Sales Manager at Indiabulls Housing Finance Ltd. in 2007. These early roles allowed him to develop significant skills in sales and client relationship management, proving crucial in his later positions.

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