Sandra Burtenshaw
About Sandra Burtenshaw
Sandra Burtenshaw is the Head of Data Analytics at NearForm, a position she has held since 2021. She has extensive experience in data analytics and management, having worked at various companies including Groupon and DataCash.
Current Role at NearForm
Sandra Burtenshaw serves as the Head of Data Analytics at NearForm, a position she has held since 2021. In this role, she oversees data analytics initiatives and strategies, contributing to the company's data-driven decision-making processes. Her expertise in data analytics plays a crucial role in enhancing NearForm's operational efficiency and effectiveness.
Previous Experience at Groupon
Burtenshaw has extensive experience at Groupon, where she held multiple roles. She worked as the Senior Customer Analytics Lead from 2016 to 2019, focusing on customer behavior and insights. Following this, she served as the Marketing Analytics Manager from 2019 to 2021, and briefly as Senior Manager Marketing Analytics in 2021. Her time at Groupon allowed her to develop a strong foundation in marketing and customer analytics.
Education and Qualifications
Sandra Burtenshaw studied at Trinity College, Dublin, where she earned a Bachelor’s Degree in Computer Science from 2000 to 2004. She furthered her education at the National College of Ireland, obtaining a Higher Diploma in Science in Data Analytics from 2014 to 2015. Her academic background provides her with a solid understanding of both computer science and data analytics.
Career Background in Data and Project Management
Burtenshaw has a diverse career background that includes roles in data analysis and project management. She worked as a Data Analyst at Groupon from 2015 to 2016 and held a contract position as a Data Analyst at Clavis Insight in 2016. Additionally, she served as a Project Manager at DataCash from 2005 to 2008. Her experience spans various aspects of data management and analytics.
Early Career Experience
Before her roles in data analytics, Sandra Burtenshaw worked as an Assistant Manager at O'Briens Wine Beer Spirits from 2010 to 2014. She also held a position as a Senior Product Manager at Man Group for six months in 2008 to 2009. These early career experiences contributed to her management skills and understanding of customer service.