Peyton Walbeck

Head Of Marketing @ Nectar

About Peyton Walbeck

Peyton Walbeck serves as the Head of Marketing at Nectar and as a Marketing Advisor at Navattic, both roles he has held since 2022. He has extensive experience in marketing management, particularly within B2B SaaS companies, and holds a Bachelor of Arts in International Relations and Affairs from Brigham Young University.

Work at Nectar

Peyton Walbeck has served as the Head of Marketing at Nectar since 2022. In this role, he focuses on developing and implementing marketing strategies that align with the company's objectives. His responsibilities include overseeing marketing campaigns, managing the marketing team, and driving brand awareness. Under his leadership, Nectar has aimed to enhance its market presence and engage effectively with its target audience.

Current Role at Navattic

In addition to his role at Nectar, Peyton Walbeck has been a Marketing Advisor at Navattic since 2022. His advisory role involves providing insights and guidance on marketing strategies tailored for the company's needs. This position allows him to leverage his expertise in B2B SaaS marketing to help Navattic optimize its outreach and customer engagement efforts.

Previous Experience in Marketing

Peyton Walbeck has a diverse background in marketing, having worked in various roles prior to his current positions. He was the Senior Marketing Manager at Kenect from 2020 to 2022, where he managed marketing initiatives and strategies. Before that, he served as the Marketing Operations Manager at The Domani Group for six months in 2020. His experience also includes a role as Regional Marketing Manager at Sportsman's Warehouse from 2019 to 2020, and as Marketing Operations Coordinator at Domani Preneed in 2019.

Education and Expertise

Peyton Walbeck holds a Bachelor of Arts degree in International Relations and Affairs from Brigham Young University. His educational background complements his professional experience, particularly in building and advising marketing strategies for B2B SaaS companies. He specializes in creating demand and generating pipelines, which are critical components of successful marketing operations.

Personal Interests

Outside of his professional commitments, Peyton Walbeck enjoys trail running in the mountains. He often uses this time to contemplate marketing strategies, reflecting on his experiences and insights in the field. This personal interest not only contributes to his well-being but also informs his approach to marketing.

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