Karla Aguilar Franco
About Karla Aguilar Franco
Karla Aguilar Franco serves as the Regional Marketing & Communications Senior Manager at NEORIS, where she has worked since 2019. She has extensive experience in marketing and communications, having held various roles at companies such as Bose Corporation, Panduit, and Nattura Laboratorios.
Current Role at NEORIS
Karla Aguilar Franco serves as the Regional Marketing & Communications Sr. Manager at NEORIS, a position she has held since 2019. In this role, she is responsible for planning, budgeting, and measuring marketing and communication strategies in Mexico. She collaborates with regional sales management to ensure alignment between marketing plans and sales objectives. Her focus is on enhancing the effectiveness of marketing initiatives to support business growth in the region.
Previous Experience at NEORIS
Before her current role, Karla worked at NEORIS as the Global External Communications Manager from 2018 to 2019. During this 11-month tenure, she focused on managing external communications on a global scale. Her responsibilities included developing communication strategies that supported the company's objectives and enhanced its brand presence.
Career at Bose Corporation
Karla Aguilar Franco has held multiple positions at Bose Corporation. She worked as the Business Development Manager from 2011 to 2012 in Ciudad de México y alrededores, where she focused on expanding market opportunities. Additionally, she served as the Retail Marketing Manager LATAM from 2012 to 2013 and as Marketing/PR for Mexico & Latin America from 2008 to 2011. Her roles involved developing marketing strategies tailored to the Latin American market.
Education and Expertise
Karla holds a Master's degree in Global Marketing from ITESO Universidad Jesuita de Guadalajara, which she completed from 2006 to 2010. She also earned a Bachelor of Science in International Studies from Universidad de Guadalajara, where she studied from 1997 to 2001. Her educational background provides her with a strong foundation in marketing and international relations, which she applies in her professional roles.
Teaching Experience
Karla has experience in academia, having worked as a University Teacher focusing on Marketing Topics at Universidad del Valle de México from 2015 to 2018. During this three-year period, she contributed to the education of students in marketing, sharing her industry knowledge and practical insights to enhance their learning experience.