Margaret T.
About Margaret T.
Margaret T. is the Director of Product Marketing at Varsity Tutors, where she has worked since 2021. She has held various leadership roles in product marketing and growth at companies such as BARK, Nike, and Vesper, and has a B.A. in History from Yale University.
Current Role at Nerdy
Margaret T. serves as the Director of Product Marketing at Varsity Tutors, a subsidiary of Nerdy, since 2021. In this role, she collaborates with product, design, and engineering teams to develop and launch new educational products. Her responsibilities include iterating on product concepts based on usage metrics and customer feedback, ensuring that offerings meet market demands.
Previous Experience at BARK
Prior to her current position, Margaret T. worked at BARK as the Head of Growth & Product Marketing for BARK Marketplaces from 2018 to 2019. During her tenure, she focused on driving growth strategies and enhancing product marketing initiatives within the company, contributing to the overall success of the brand in the Greater New York City Area.
Background in Startups and Leadership
Margaret T. co-founded and served as CEO of Vesper from 2015 to 2017 and PareUp from 2014 to 2015. Her leadership roles in these startups involved overseeing operations and strategic direction, showcasing her ability to launch and manage new business ventures. This experience has equipped her with valuable insights into the startup ecosystem.
Education and Expertise
Margaret T. holds a Bachelor of Arts with Distinction in History from Yale University, where she studied from 2006 to 2010. Her academic background complements her professional expertise in customer-centric thinking, market analysis, and product development. She utilizes customer data and competitive research to inform product roadmaps and marketing strategies.
Career Progression and Skills
Margaret T. has held various roles across different industries, including positions at Nike and Fab.com. At Nike, she was the Director of Insights & Digital Innovation at Nike Valiant Labs from 2019 to 2021. Her diverse experience has honed her skills in analyzing sales and marketing funnels, optimizing customer experiences, and effectively launching new products.