🚀 Urs Bucher
About 🚀 Urs Bucher
Urs Bucher is a seasoned marketing professional currently serving as the Chief Marketing Officer at Cognizant Netcentric. He has held various leadership roles in notable companies, including KPMG and Microsoft, and co-founded Verein Mehr als zwei in Zurich.
Work at Cognizant Netcentric
Urs Bucher currently serves as the Chief Marketing Officer at Cognizant Netcentric, a position he has held since 2020. In this role, he oversees marketing strategies and initiatives aimed at enhancing the company's presence in the digital landscape. Prior to this, he worked as the New Business Director at Cognizant Netcentric from 2019 to 2020, where he focused on developing new business opportunities in the Zürich Area.
Education and Expertise
Urs Bucher studied at ZfU International Business School, where he completed a Board Member Education program in 2017. This program lasted for 11 months and provided him with insights into governance and strategic leadership. His educational background supports his extensive experience in marketing and business development across various sectors.
Background in Digital Marketing and Consulting
Bucher has a significant background in digital marketing and consulting. He joined Farner Consulting in spring 2018 as a senior consultant in the digital team, contributing to the company’s reputation as a leading communication firm in Switzerland. His previous experience includes leading sales and marketing efforts at Namics until early 2008, where he recognized the potential of the internet for business growth.
Leadership Roles and Contributions
As a co-founder and president of the board at Verein Mehr als zwei since 2019, Urs Bucher plays a critical role in guiding the organization's mission and activities. He also served as a member of the Steering Board for the Digital Economy Award from 2019 to 2022, contributing to the recognition of digital innovation in Switzerland. Additionally, he has been the Head of TEDxHWZ at Hochschule für Wirtschaft Zürich HWZ since 2020, focusing on digital leadership.
Experience with KPMG and Microsoft
Urs Bucher has held significant positions at KPMG and Microsoft. At KPMG AG, he was the Head of Online Properties for KPMG Europe from 2008 to 2012, managing online activities across the organization. His tenure at Microsoft GmbH spanned from 1993 to 2000, where he served as Teamleader Solution Provider, playing a key role in building the Swiss solution provider channel.