Rog Harrison
About Rog Harrison
Rog Harrison serves as the Commercial Director at NEVERBLAND and has been a Board Trustee at PHASE Worldwide since 2018. He has extensive experience in marketing and management roles across various industries, including positions at Pernod Ricard, PUMA, and Bacardi.
Work at NEVERBLAND
Rog Harrison has served as the Commercial Director at NEVERBLAND since 2020. In this role, he applies his extensive marketing and management experience to drive business growth and develop strategic initiatives. His responsibilities include balancing strategic thinking with commercial acumen, focusing on long-term business plans, particularly for digital startups and SMEs. Harrison's leadership style is characterized by visionary insight and a proactive approach, which contribute to the company's objectives.
Current Role at PHASE Worldwide
In addition to his position at NEVERBLAND, Rog Harrison has been a Board Trustee at PHASE Worldwide since 2018. His involvement with this organization reflects his commitment to supporting initiatives that have a positive environmental and social impact. As a trustee, he contributes to the strategic direction and governance of the organization, leveraging his commercial expertise to enhance its mission.
Education and Expertise
Rog Harrison holds an MBA in Marketing & Finance from Bradford University School of Management, completed in 1993. He also studied Mechanical Engineering at Manchester Metropolitan University, earning a Beng Mech Eng degree in 1992. Additionally, he completed the Bacardi Business Course, achieving a Diploma, and studied International Marketing at CIM, where he obtained a Chartered Institute of Marketing Diploma. His educational background supports his extensive experience in commercial and marketing roles across various industries.
Professional Background
Rog Harrison has held various senior roles in marketing and management throughout his career. His previous positions include Head of Marketing at Pernod Ricard, Brand Manager at McCain Foods, and Marketing Manager at Danone. He also served as Marketing Director at PUMA and held roles at NJOY Vaping and Coldpress Foods Limited. His diverse experience spans multiple sectors, enhancing his strategic capabilities and understanding of global markets.
Achievements in Marketing and Management
Throughout his career, Rog Harrison has demonstrated a strong focus on enhancing the performance of leading brands. His experience includes developing and executing marketing strategies that align with business objectives. He has a track record of generating long-term business plans and has worked with some of the world’s best-performing brands. His leadership is marked by a balance of strategic insight and creative solutions, contributing to the success of the organizations he has been part of.