Diana Perez, MBA
About Diana Perez, MBA
Diana Perez is a Client Strategy Senior Manager with a diverse background in digital marketing and eCommerce. She has held various roles in companies such as New Engen, Walmart eCommerce Mexico, and Nestlé, and holds an MBA from the UW Foster School of Business.
Current Role at New Engen
Diana Perez currently serves as the Client Strategy Senior Manager at New Engen, Inc., a position she has held since 2023. In this role, she focuses on developing and implementing client strategies to enhance performance marketing efforts. Her experience at New Engen has allowed her to leverage her background in digital marketing and client management to drive results for clients in the San Francisco Bay Area.
Previous Experience at New Engen
Diana Perez previously worked at New Engen, Inc. as the Performance Marketing Associate Manager from 2018 to 2021. During her tenure, she contributed to various performance marketing initiatives, focusing on optimizing client campaigns. She later advanced to the role of Client Strategy Manager from 2021 to 2023, where she further developed her skills in client strategy and project management.
Professional Background in Digital Marketing
Diana Perez has a robust background in digital marketing, having worked at Walmart eCommerce Mexico as the Digital Marketing Assistant Manager from 2010 to 2014. She played a significant role in launching Walmart.com.mx, contributing to the project management team. Additionally, she served as the eCommerce Sales Manager at Nestlé from 2014 to 2016, where she pioneered the eCommerce sales division in Mexico City.
Educational Qualifications
Diana Perez holds a Master of Business Administration (M.B.A.) from the University of Washington Foster School of Business, where she studied Marketing and Data Analytics from 2016 to 2018. She also earned a Bachelor of International Business Management from Universidad Anáhuac Mexico Norte, completing her studies from 2005 to 2009. Her educational background supports her expertise in strategic planning and execution in marketing.
International Experience and Interests
Diana Perez has a diverse international background, having lived in Mexico City, Singapore, Dubai, and the United States. This multicultural experience informs her approach to client strategy and marketing. Outside of her professional endeavors, she enjoys DJing house music and shares her mixes on SoundCloud under the username 'deeperezzz'.