Cheryl Tan
About Cheryl Tan
Cheryl Tan is a Corporate Account Manager at Newfold Digital, with extensive experience in business development and account management across various companies in Singapore. She has a strong background in stakeholder engagement and has successfully managed high-value global accounts.
Current Role at Newfold Digital
Cheryl Tan serves as a Corporate Account Manager at Newfold Digital, a position she has held since 2020. In this role, she leads a team of Account Specialists to manage high-value client accounts. Cheryl collaborates closely with the Business Development team to generate new leads and business opportunities, contributing to the company's growth and client satisfaction.
Previous Experience at TES – IT Lifecycle Solutions
Cheryl Tan has extensive experience at TES – IT Lifecycle Solutions, where she held multiple roles from 2006 to 2019. She worked as a Regional Key Account Manager for five years, followed by six years as a Senior Account Manager. In her final role at TES, she served as a Senior Marketing Manager / Business Development for two years. During her tenure, she successfully managed global accounts such as Dell and Sony Mobile.
Education and Qualifications
Cheryl Tan studied at the University of Bradford, where she earned a Bachelor of Business Administration (B.B.A.) in Business, Management, Marketing, and Related Support Services from 2000 to 2001. She also attended Temasek Polytechnic, achieving a Diploma in Business Studies with a focus on HR and Marketing from 1995 to 1998. Earlier, she completed her GCE O Levels at Anglican High School from 1991 to 1994.
Expertise in Stakeholder Engagement
Cheryl possesses expertise in stakeholder engagement, particularly in relation to government and ministries regulations. She has a proven ability to lead teams in turning around troubled accounts and is dedicated to relationship management. Her skills as a multilingual communicator enable her to thrive in high-growth environments.
Corporate Social Responsibility Initiatives
Cheryl Tan has implemented successful Corporate Social Responsibility (CSR) activities focused on environmental awareness and sustainable business operations on a nation-wide scale. These initiatives reflect her commitment to promoting sustainability within the business sector.