Fernando Nascimento
About Fernando Nascimento
Fernando Nascimento is a Senior Product Manager with extensive experience in product development and management across various companies. He currently works at Newfold Digital and HostGator América Latina, focusing on creating measurable solutions that align user needs with business objectives.
Work at Newfold Digital
Fernando Nascimento serves as a Senior Product Manager at Newfold Digital, a position he has held since 2021. In this role, he is responsible for aligning strategy and execution across various areas to ensure cohesive product development. He focuses on creating measurable solutions that address user needs and business objectives. His work includes managing the shopping cart and checkout experience for HostGator in Latin American markets, which encompasses Brazil, Mexico, Chile, and Colombia.
Previous Experience in Product Management
Prior to his current role, Fernando worked at several organizations in product management capacities. He was a Product Owner at upLexis for nine months in 2020, followed by a three-month tenure as Product Manager at MOVA Sociedade de Empréstimo entre Pessoas S.A. in 2021. He also held positions at Boa Vista as an Analyst in New Business and as a Product Analyst focused on Consumer from 2015 to 2020, accumulating significant experience in product strategy and execution.
Educational Background
Fernando studied at Universidade Presbiteriana Mackenzie, where he earned a degree in Propaganda e Marketing from 2013 to 2017. He also pursued postgraduate studies in Inovação, Design e Estratégia at ESPM Escola Superior de Propaganda e Marketing from 2019 to 2020. Additionally, he has completed courses in Digital Product Leadership at Tera since 2022, and has studied Product Discovery and Product Management at Escola PM3 in 2020 and 2021, respectively.
Skills and Methodologies
Fernando utilizes various methodologies to enhance product development, including Product Discovery, Design Thinking, Lean, Agile, and OKRs. His approach aims to deliver simple and viable solutions that positively impact both users and businesses. He emphasizes a continuous improvement cycle in his work, ensuring that products evolve to meet changing needs.
Experience in Digital Planning
In addition to his product management roles, Fernando has experience in digital planning. He worked at K2web for four months in 2014 and at Agência Twist for seven months in 2014 to 2015. These positions contributed to his understanding of digital strategies and planning processes, further enhancing his capabilities in product management.