Krys Lambiase
About Krys Lambiase
Krys Lambiase serves as the Senior Director of Product Marketing at Newfold Digital, where he focuses on building effective teams and enhancing customer interactions in the SaaS and IaaS sectors. With over 12 years of experience in marketing subscription B2B products, he emphasizes strengths-based leadership and clear communication of value propositions.
Work at Newfold Digital
Krys Lambiase currently serves as the Senior Director of Product Marketing at Newfold Digital, a position held since 2021. In this role, Lambiase focuses on developing marketing strategies that enhance the company's product offerings. Prior to this, Lambiase worked as the Director of Product Marketing at Newfold Digital for six months, where responsibilities included overseeing product marketing initiatives and team leadership.
Previous Experience in Product Marketing
Before joining Newfold Digital, Krys Lambiase held various positions in product marketing and sales. Lambiase worked as a Senior Product Marketing Manager at Bluehost from 2017 to 2021, where efforts were directed towards marketing subscription B2B products. Lambiase also served as an Enterprise Product Marketing Manager at GitLab, Inc. for a brief period in 2016. Additionally, Lambiase has extensive experience at Rackspace, where roles included Product Marketing Manager III and Technical Sales Trainer.
Education and Expertise
Krys Lambiase earned a Bachelor of Business Administration (BBA) in Business Administration, Management and Operations from The University of Texas at San Antonio, completing the degree from 2005 to 2009. This educational background provides a foundation for Lambiase's expertise in marketing, particularly in the SaaS and IaaS sectors, with over 12 years of experience in the field.
Leadership Philosophy
Krys Lambiase emphasizes strengths-based leadership and the development of a growth mindset within teams. This approach focuses on building successful teams that can effectively communicate value, rather than relying on individual expertise. Lambiase aims to articulate clear and unique value propositions through effective writing and messaging.
Focus on Application and Web Hosting
Krys Lambiase has a strong interest in application and web hosting, which enhances personal sales and customer interactions. This focus is integral to Lambiase's role in product marketing, as it allows for a deeper understanding of customer needs and the ability to tailor marketing strategies accordingly.