Muskan Sachdeva
About Muskan Sachdeva
Muskan Sachdeva is a Sales Associate with a Bachelor of Business Administration from NMIMS, specializing in marketing management. She has expertise in various digital marketing strategies and has held multiple roles in public relations and business development.
Work at Newfold Digital
Muskan Sachdeva currently serves as a Sales Associate at Newfold Digital, having joined the company in 2024. In this role, she utilizes her expertise in digital marketing strategies to enhance sales performance and customer engagement.
Education and Expertise
Muskan Sachdeva has a Bachelor of Business Administration (BBA) in Marketing/Marketing Management from SVKM's Narsee Monjee Institute of Management Studies (NMIMS), which she completed from 2021 to 2024. She also studied Business/Commerce at Girls' High School & College, Allahabad, achieving her 12th grade from 2018 to 2020, and completed her 10th grade in Computer Science from 2012 to 2018. Her educational background supports her expertise in various digital marketing strategies, including SEO, SEM, SMM, email marketing, video marketing, and content marketing.
Background in Public Relations
Muskan has a solid background in public relations, having worked with the Cultural Committee at NMIMS, Navi Mumbai. She served as a Core Member in the Public Relations department from 2022 to 2023, then progressed to Head of the Public Relations department from 2023 to 2024. She also held the position of Executive Member in the Public Relations department in 2021 for four months, showcasing her leadership and organizational skills.
Internship Experience
Muskan has gained practical experience through various internships. She worked as a Business Development Intern at II Accurate Jobs II ACCURATE GLOBAL ALLIANCES for three months in 2023. Additionally, she served as a Marketing Strategy Intern at Careerbhai for two months in 2022 to 2023. These roles contributed to her understanding of marketing strategies and business development.
Skills in Digital Marketing and Design
Muskan Sachdeva possesses a diverse skill set that enhances her marketing capabilities. She is proficient in keyword research and competitor analysis, which are essential for effective marketing strategies. Additionally, her skills in graphic design, photography, and editing complement her digital marketing expertise, as demonstrated by her work in designing and developing the online identity for a fashion consultancy brand, The Closet Advice.