Rhealynn Ochoa
About Rhealynn Ochoa
Rhealynn Ochoa is a Marketing Operations Specialist at Nexthink, where she has worked since 2022. With a background in campaign management and analytics, she has held various marketing roles across several companies, including TechTarget and Orangetheory Fitness.
Work at Nexthink
Rhealynn Ochoa has been employed at Nexthink as a Marketing Operations Specialist since 2022. In this role, she focuses on managing global marketing campaigns, emphasizing the building, quality assurance, and execution of programs using Marketo and Salesforce. She develops reporting and analytics to provide insights into program health and database hygiene. Ochoa collaborates with the Demand Generation team to enhance nurture programs and serves as an internal resource for troubleshooting and quality assurance.
Previous Experience in Marketing
Before joining Nexthink, Rhealynn Ochoa worked at TechTarget as a Brand Campaign Manager from 2019 to 2021. In this position, she managed brand campaigns and contributed to marketing strategies. She also held roles as a Brand Ambassador Lead at onomy for four months in 2021 and as a Marketing Specialist at World Congress for four months in 2019. Additionally, she worked as a Brand Ambassador at Entercom from 2019 to 2020, where she gained experience in brand promotion and marketing initiatives.
Education and Expertise
Rhealynn Ochoa earned her Bachelor's Degree in Public Relations, Advertising, and Applied Communication from Fisher College, studying from 2015 to 2018. She is certified in Marketo, which demonstrates her expertise in marketing automation and campaign management. Ochoa's educational background and certification support her skills in developing and optimizing marketing strategies.
Management Experience
Ochoa has management experience from her role as an Area Manager at Orangetheory Fitness, where she worked from 2017 to 2022. In this capacity, she handled high-volume requests while maintaining high-quality work standards. Her experience in managing teams and operations contributes to her effectiveness in marketing operations and campaign management.
Skills in Campaign Optimization
Rhealynn Ochoa actively identifies gaps and opportunities in campaign plans to optimize performance. She utilizes Asana to monitor and prioritize tasks, ensuring alignment with marketing partners and organizational goals. Her proactive approach to campaign management enhances the effectiveness of marketing initiatives and contributes to overall program success.