Carly Black
About Carly Black
Carly Black is the Americas Marketing Event Specialist at National Instruments in Austin, Texas, with a background in marketing and event management.
Company
Carly Black currently works at National Instruments, an organization located in the Austin, Texas area. National Instruments specializes in developing high-performance automated test and measurement systems to reduce the cost of test and increase productivity. Carly has been employed here in various roles since 2014, showcasing her long-term dedication and expertise within the company.
Title
Carly Black holds the position of Americas Marketing Event Specialist at National Instruments. In this role, she focuses on managing and organizing public live event series, ensuring seamless execution to boost revenue and customer retention. Carly also develops criteria for streamlining event planning and procedures, aiming for operational efficiency and success.
Education and Expertise
Carly Black earned a Bachelor's Degree in Business Administration with a focus on Marketing from Texas State University. She studied from 2004 to 2008, acquiring knowledge and skills that have supported her professional career in marketing and event management. Carly's education has equipped her to handle complex marketing strategies and contribute to the success of National Instruments.
Background
Before her current role, Carly Black had extensive experience within National Instruments and other firms. She previously served as Americas Regional Marketing Coordinator from 2014 to 2017 and Americas Marketing Admin Assistant in 2014. Prior to joining National Instruments, Carly worked as the Store Manager for Reebok at the Tanger Outlet Mall in San Marcos, TX, from 2006 to 2014, demonstrating her strong leadership and retail management skills.
Achievements
Carly Black manages 2-4 public live event series each year, driving customer engagement and revenue growth. She has developed and implemented a global event automation system, enhancing global efficiencies and brand consistency. Carly also provides leadership and training to Americas Regional Coordinators, contributing significantly to team development and operational success at National Instruments.