Kristoffer Iversen
About Kristoffer Iversen
Kristoffer Iversen is the GTM Solutions Marketing Manager at National Instruments in Austin, Texas, with over a decade of experience at the company. He specializes in creating value-driven messaging and works cross-functionally to support strategic investment decisions.
Title and Role at National Instruments
Kristoffer Iversen is currently the GTM Solutions Marketing Manager at National Instruments (NI) in Austin, Texas, United States. He has been with NI since February 2011, contributing over a decade of experience to the company. In his role, Kristoffer specializes in creating messaging and positioning that emphasizes the value of test organizations beyond just being cost centers. He works cross-functionally, providing input to campaigns and building business cases, including P&L estimates, to inform investment strategies.
Previous Work Experience
Kristoffer Iversen has a varied background with different roles across several companies. Prior to his current role, he worked at Siemens in Nordborg, Denmark, as a B.Sc. final project student from 2010 to 2011. He also worked at Danfoss as an Unskilled Worker in 2006 for seven months. From 2001 to 2005, Kristoffer was employed at GP KontorSystemer in Sønderborg, Denmark, as a Sales-service technician.
Education Background
Kristoffer Iversen has a strong educational foundation in engineering and business. He earned his MBA in Organizational Development & Learning from Concordia University Texas from 2018 to 2020. Prior to that, he studied Mechatronics, Robotics, and Automation Engineering at Syddansk Universitet - University of Southern Denmark, where he completed both a B.Sc. and a Preparation Course. Additionally, he studied IT & Office machines at EUC midt, achieving a Service technician degree.
Expertise and Specializations
Kristoffer Iversen excels in creating value-driven messaging and positioning for test organizations. He drives operational excellence within his team by instilling a data-driven approach that combines insights with real-world knowledge to inform strategy and decisions. He collaborates with multiple teams to create content tailored for various organization levels and provides critical input into campaigns and business cases to support investment strategies.