Nathan Guitrau
About Nathan Guitrau
Nathan Guitrau is currently the Indirect Channel, Global Sales and Marketing at NI (National Instruments), with a background in public relations and extensive experience in managing non-direct sales channels.
Nathan Guitrau's Role at NI (National Instruments)
Nathan Guitrau currently serves as the Indirect Channel, Global Sales and Marketing specialist at NI (National Instruments). In this role, he is responsible for managing and optimizing the company’s indirect sales channels on a global scale. His work involves collaboration across various regions and departments to drive sales performance and enhance marketing strategies. This position capitalizes on his extensive experience in managing non-direct sales channels and his robust background in marketing and communications.
Previous Roles at NI (National Instruments)
Nathan Guitrau has held several managerial roles at NI (National Instruments). In 2023, he served as the Interim General Manager of the Portfolio Business Unit for three months. Prior to that, he was the General Manager for the Non-Direct Segment, Portfolio Business Unit for nine months. Both roles were on-site positions that involved significant leadership responsibilities, driving strategic initiatives, and managing business operations. These roles underscore his leadership capabilities and proficiency in managing complex business units.
Nathan Guitrau's Tenure at Pennino and Partners Public Relations
From 2000 to 2004, Nathan Guitrau worked at Pennino and Partners Public Relations as an Account Executive. During his four-year tenure, he likely honed his skills in communication, client management, and public relations strategies. This early career experience in public relations has contributed significantly to his capabilities in sales and marketing, providing a solid foundation for his later roles in the industry.
Education at Louisiana State University
Nathan Guitrau attended Louisiana State University, where he studied Mass Communications and earned a Bachelor's Degree. He was enrolled from 1997 to 2001, completing his studies in four years. His education in mass communications has been instrumental in shaping his professional path, particularly in roles that require strong communication and marketing skills.
Nathan Guitrau's Career Transition from Public Relations to Sales and Marketing
Nathan Guitrau began his professional journey in public relations before transitioning to a focus on sales and marketing. His early work at Pennino and Partners Public Relations provided him with essential communication skills, which have been invaluable in his subsequent positions. His career transition highlights his versatility and ability to adapt his skills to different domains, ultimately leading to a successful career in managing non-direct sales channels and marketing at a global level.