Rebecca Frendo
About Rebecca Frendo
Rebecca Frendo is a Marketing Manager with extensive experience in developing marketing strategies and campaigns. She has worked for various organizations, including GHD and nib Group, and has a strong educational background in marketing and fitness.
Current Role at nib Group
Rebecca Frendo serves as the Marketing Manager at nib Group, a position she has held since 2023. In this role, she is responsible for overseeing marketing strategies and initiatives that align with the company's objectives. Her focus is on enhancing brand visibility and engagement within the Australian market.
Previous Experience at GHD
Before joining nib Group, Rebecca worked at GHD as a Marketing and Communications Advisor from 2022 to 2023. During her tenure, she contributed to various marketing efforts aimed at improving brand communication and engagement in New South Wales, Australia.
Marketing Expertise and Achievements
Rebecca has developed a comprehensive marketing strategy for a customer-centric organization, which resulted in a 20% increase in brand engagement. She also organized and hosted webinars on innovative marketing strategies, attracting over 500 participants globally. Additionally, she implemented a digital marketing campaign that increased online traffic by 30% within the first quarter.
Educational Background
Rebecca studied at Deakin University, where she earned a Bachelor of Commerce (BCom) with Distinction, specializing in Marketing from 2017 to 2019. She also attended the Australian Institute of Personal Trainers, obtaining Certificate III and Certificate IV in Fitness in 2014. Earlier, she completed her Higher School Certificate (HSC) at Newcastle Grammar School, achieving an ATAR of 95.95 in 2015.
Career Progression and Roles
Rebecca's career includes various roles in marketing across different organizations. She worked as a Marketing Specialist at Challenge Community Services from 2020 to 2022 and as a Marketing & Campaign Coordinator at JB Hi-Fi Solutions for five months in 2020. Additionally, she served as a Marketing Coordinator at Content Smith from 2018 to 2020 and completed a Social Enterprise Internship at 40K Group in 2018.