Michael Luhrs
About Michael Luhrs
Executive Vice President of Strategy and Risk and Chief Commercial Officer
Michael Luhrs currently serves as the Executive Vice President of Strategy and Risk and Chief Commercial Officer. In this role, he is responsible for developing and overseeing strategic initiatives, managing commercial operations, and mitigating risks within the organization. His extensive experience and expertise in the energy sector play a crucial role in shaping the company's strategic direction.
Senior Vice President of Customer Experience and Strategy at Alliant Energy
Prior to his current position, Michael Luhrs was the Senior Vice President of Customer Experience and Strategy at Alliant Energy. In this capacity, he led efforts to enhance customer satisfaction and align strategic goals with customer needs. His leadership was instrumental in driving customer-centric strategies and innovative solutions.
Vice President Roles at Duke Energy
Michael Luhrs has held multiple significant positions at Duke Energy, including Vice President of Integrated Grid Strategy and Solutions and Vice President of Market Strategy and Solutions. In both roles, he was responsible for spearheading strategic initiatives aimed at grid modernization and market expansion. His work contributed to the advancement of integrated grid solutions and market strategies.
Over 25 Years of Experience in the Energy Industry
With over 25 years of experience in the energy industry, Michael Luhrs brings a wealth of knowledge and expertise to his roles. His extensive background includes various leadership positions where he has driven strategic initiatives, innovation, and customer-focused solutions. His long-standing career demonstrates a deep understanding of the complexities and opportunities within the energy sector.
Education from North Carolina State University
Michael Luhrs earned his Bachelor of Science in chemical engineering from North Carolina State University in 1998. Additionally, he holds a Bachelor of Arts in business management and a Bachelor of Arts in economics from North Carolina State University's College of Management, obtained in 1993. His educational background provides a solid foundation in both technical and managerial disciplines.