Jinita Thakkar
About Jinita Thakkar
Jinita Thakkar serves as the Vice President of Media, Digital and Communications at Norwegian Cruise Line, where she leads global media and communications strategies. With extensive experience in marketing and digital transformation, she has held key roles at various companies, including World Fuel Services and Publicis Groupe.
Current Role at Norwegian Cruise Line
Jinita Thakkar serves as the Vice President of Media, Digital, and Communications at Norwegian Cruise Line. She has held this position since 2023, working from Miami, Florida. In her role, she spearheads the global media, web marketing, public relations, and communications strategy for the NCL brand. Thakkar collaborates closely with various teams, including product, brand, creative, analytics, and digital experience, to enhance the brand's visibility and engagement.
Previous Experience at World Fuel Services
Before joining Norwegian Cruise Line, Thakkar worked at World Fuel Services for three years. She served as Director of Marketing from 2020 to 2022 and then as Senior Director of Global Corporate Brand Marketing and Communications from 2022 to 2023. During her tenure in Doral, Florida, she played a significant role in shaping the company's marketing strategies and enhancing its corporate brand presence.
Professional Background in Marketing and Communications
Thakkar has extensive experience in the marketing and communications sector. She held various positions at Publicis Groupe, including Media Supervisor, Associate Media Director, and Media Associate, from 2009 to 2012. Additionally, she worked as Account Director at Radancy and Republica Havas, focusing on digital strategy and account management. Her career also includes a role as Digital Account Manager at PwC's Digital Services.
Education and Expertise
Jinita Thakkar earned her Bachelor of Science degree in Finance and Marketing, with minors in IT and Spanish, from DePaul University, where she studied from 1997 to 2001. She later pursued a Master of Business Administration at Northwestern University's Kellogg School of Management, completing her studies in 2020. Thakkar actively contributes to the Kellogg alumni community as the Vice President of the Kellogg Alumni Club of South Florida.
Achievements in Digital Transformation
Throughout her career, Thakkar has played a pivotal role in driving the growth of numerous global B2B and B2C Fortune 500 brands through digital transformation. She is recognized for her ability to collapse organizational silos by cultivating and leading high-performing, collaborative teams. Thakkar advocates for embracing change within the marketing landscape and remains engaged with emerging technologies to enhance business outcomes.