Sruthi Kumar
About Sruthi Kumar
Sruthi Kumar serves as the Account Based Marketing Lead at Notion and has extensive experience in demand generation and field marketing across various companies, including Inscribe and Sendoso. She has been recognized for her contributions to the field and has co-founded a community for marketing professionals.
Work at Notion
Currently, Sruthi Kumar serves as the Account-Based Marketing Lead at Notion, a role she has held since 2023. In this position, she focuses on developing and executing marketing strategies tailored to specific accounts, enhancing customer engagement and driving revenue growth. Her work involves collaborating with cross-functional teams to align marketing initiatives with sales objectives.
Previous Experience in Marketing
Sruthi Kumar has extensive experience in marketing, having held various positions in notable companies. She worked at Inscribe as the Head of Demand Generation from 2022 to 2023. Prior to that, she served as the Associate Director of Field & Partner Marketing at Sendoso from 2020 to 2021. Her career also includes roles such as Global Marketing Manager and Senior Marketing Manager at Sendoso, and Director of Demand Generation at Navan.
Education and Expertise
Sruthi Kumar studied at the University of California, Davis, where she earned a Bachelor of Arts in Psychology. She completed her high school education at Notre Dame High School in San Jose. Her educational background complements her professional expertise in marketing, particularly in demand generation and account-based marketing strategies.
Achievements in Marketing
Sruthi Kumar has been recognized for her contributions to the field of marketing. She was awarded the Agile Event Hero title in 2020, reflecting her adaptability in event marketing. Additionally, she was recognized as a Top Field Marketer in 2021, highlighting her proficiency in field marketing strategies. Her involvement in major marketing programs has driven significant pipeline growth.
Industry Engagement and Community Involvement
Sruthi Kumar actively engages with the marketing community. She co-founded the Field Marketers FTW Slack Community, which connects field marketing professionals. She has also been featured as a guest on industry podcasts, such as B2B Difference Makers by 6Sense and SLMA Radio, where she shares insights on effective marketing strategies.