Gina Smerecki
About Gina Smerecki
Gina Smerecki is a Senior Events Marketing Manager at Nuspire, where she has worked since 2021. She has over a decade of experience in marketing roles, primarily at Continuity Programs, Inc., and holds degrees in Business Administration from Walsh College and Oakland Community College.
Work at Nuspire
Gina Smerecki has been serving as the Senior Events Marketing Manager at Nuspire since 2021. In this role, she manages various aspects of event marketing, including the organization of webinars and regional events. She collaborates with the Demand Generation Director to establish event goals and develop performance dashboards. Additionally, she oversees contract negotiations and invoicing for events, ensuring efficient logistics management. Gina's responsibilities also include the ideation and creation of innovative event attractions, as well as managing branding and communication for events.
Previous Experience at Continuity Programs, Inc.
Before joining Nuspire, Gina Smerecki worked at Continuity Programs, Inc. for over eight years. She held multiple positions, starting as a Marketing Analyst from 2010 to 2014, then advancing to Marketing Manager from 2018 to 2021, and finally serving as the Marketing & E-Commerce Team Leader from 2014 to 2018. Her roles involved various marketing functions, contributing to her extensive experience in the field.
Education and Expertise
Gina Smerecki earned her Bachelor’s Degree in Business Administration from Walsh College, where she studied from 2002 to 2004. Prior to that, she obtained an Associate’s Degree in Business Administration from Oakland Community College, completing her studies there from 1999 to 2001. Her educational background has provided her with a solid foundation in business principles, which she applies in her marketing roles.
Event Management Skills
Gina Smerecki possesses extensive skills in event management, particularly in overseeing webinars and regional events. She is experienced in hosting, co-hosting, and moderating these events. Her role includes managing swag and gift platforms, collaborating with sales teams, and providing detailed reports and retrospectives to senior management. She is adept at creating presentation decks for speakers and ensuring effective communication and branding during events.
Early Career at Quiznos
Gina Smerecki began her career as a Manager at Quiznos, where she worked for one year from 2000 to 2001 in Wixom, Michigan. This early experience contributed to her management skills and understanding of customer service in a fast-paced environment.