Maya Azaria Shelly
About Maya Azaria Shelly
Maya Azaria Shelly serves as the Head of Account Based Marketing at Nuvei, where she oversees brand and lead generation campaigns. With a background in marketing communications and extensive experience in digital marketing, she has held various roles at companies such as Nuvei, GreenIQ, and Tiny Love.
Current Role in Account Based Marketing
Maya Azaria Shelly serves as the Head of Account Based Marketing at Nuvei, a position she has held since 2022. In this role, she supervises all brand and lead generation campaigns from inception to completion. Her responsibilities include developing strategies that align with the company's marketing objectives and ensuring the effective execution of campaigns. Maya's focus on account-based marketing allows her to tailor initiatives to specific client needs, enhancing engagement and driving results.
Previous Experience at Nuvei
Prior to her current role, Maya worked at Nuvei as the Marketing Communications Manager from 2019 to 2022. During her three years in this position, she was responsible for managing various marketing communications strategies and initiatives. Her experience at Nuvei contributed to her expertise in digital marketing and brand management, further establishing her as a key player in the marketing team.
Background in Marketing Management
Maya has a diverse background in marketing management, having worked at GreenIQ as the Marketing Manager from 2017 to 2018. Additionally, she held the position of Marketing Communication Manager at Tiny Love from 2012 to 2015. Her roles involved developing marketing strategies and managing communication efforts, which laid the foundation for her later success in account-based marketing.
Education and Expertise
Maya studied at Tel Aviv University, where she earned a Bachelor's degree in Business and Communication from 1998 to 2002. Her academic background supports her extensive experience in digital marketing software, CRMs, and lead generation tools. Maya is also passionate about self-learning and actively engages in educating her team members and colleagues, enhancing the overall skill set of her marketing team.
Digital Marketing Skills and Specialization
Maya specializes in B2B global marketing, focusing on strategic planning and market research. She has developed comprehensive marketing content and digital assets, including websites, landing pages, newsletters, and video productions. Her skills in digital marketing are complemented by her experience in managing lead generation campaigns, making her a valuable asset in any marketing initiative.