Hugh Fournier
About Hugh Fournier
Hugh Fournier serves as the Sr. Director of Corporate Communications and Product Marketing at NWEA, where he has worked since 2021. With a background in marketing and communications, he has held various roles at NWEA since 2007 and previously worked at Curriculum Associates and Performance Matters, LLC.
Work at NWEA
Hugh Fournier has held multiple positions at NWEA since joining the organization in 2007. He started as a Technical Support Specialist and progressed to roles such as Technical Consultant for Major Accounts, Sr. Marketing Communications Manager, and Sr. Product Marketing Manager. In 2019, he became the Director of Corporate Communications and Brand Strategy, and in 2021, he was promoted to Sr. Director of Corporate Communications and Product Marketing. In these roles, he led initiatives to enhance brand reputation and crafted messaging for go-to-market strategies.
Education and Expertise
Hugh Fournier earned a Bachelor of Arts (B.A.) in English Language and Literature from Ithaca College, where he studied from 1997 to 2001. His educational background supports his expertise in corporate communications and marketing, particularly in the education sector. His experience encompasses various marketing roles, where he has developed skills in strategic communications, product marketing, and social media engagement.
Background
Prior to his extensive career at NWEA, Hugh Fournier worked in various roles across different organizations. He served as a Customer Service Representative at Comerica Bank and held positions at First Tech Federal Credit Union and Performance Matters, LLC. His diverse background in customer service and marketing has contributed to his comprehensive understanding of client needs and effective communication strategies.
Achievements
During his tenure at NWEA, Hugh Fournier has played a significant role in enhancing the organization’s brand reputation through strategic public relations initiatives. He has also developed and implemented social media strategies that notably increased online engagement. Additionally, his contributions to marketing influenced revenue through effective messaging in go-to-market strategies have been recognized within the organization.