Lauren Friedman
About Lauren Friedman
Lauren Friedman is a Product Development professional at NYU Langone Health with extensive experience in marketing and branding across various organizations in New York City.
Company
Lauren Friedman is currently employed at NYU Langone Health. She has been with the organization since 2016, based in the New York City Metropolitan Area. Her role focuses on product development, contributing to various initiatives within the institution.
Title
Lauren Friedman works in Product Development at NYU Langone Health. Her responsibilities include overseeing and driving the creation and implementation of various projects designed to enhance institutional operations and patient experiences.
Education and Expertise
Lauren Friedman earned a Bachelor of Science (B.S.) in Marketing and Communications from New York University. Additionally, she has attended several international schools, including Greenwich High School, L'Ecole Active Bilingue in Paris, Marymount Paris in France, and the American School of Milan.
Professional Background
Lauren Friedman has diverse experience in marketing, branding, and product development. She served as President at A Higher Society - Marketing and Branding Agency from 2008 to 2016. Her career includes a role in National Acquisition Marketing at Equinox from 2007 to 2008, before which she worked in Direct Marketing and Events at Bergdorf Goodman from 2006 to 2007. Prior to that, she handled Public Relations for Men and Home Goods at Prada from 2003 to 2006.
Achievements
Lauren Friedman has received Innovation Awards for her contributions to overhauling employee uniforms and developing a patient amenity program. She played a significant role in a major institutional rebranding effort, unifying hospitals, a medical school, and ambulatory centers under one trademark. She also developed a Brand Center, launched and managed a Company Store for a hospital and medical school, and created a digital signage strategy and content for the institution. Additionally, she developed a Supply Chain employee engagement program and its associated content.