Sarah Eva Monroe
About Sarah Eva Monroe
Sarah Eva Monroe serves as the Director of Audience and Brand at the Obama Foundation, where she has worked since 2017. She holds a Master of Science in Marketing and Communications from Northwestern University and has extensive experience in digital marketing and strategy across various educational and nonprofit institutions.
Current Role at Obama Foundation
Sarah Eva Monroe serves as the Director of Audience and Brand at the Obama Foundation since 2017. In this role, she focuses on developing strategies to engage diverse audiences and enhance the foundation's brand presence. Her responsibilities include overseeing digital marketing initiatives and audience engagement efforts to support the foundation's mission.
Previous Experience in Digital Marketing
Prior to her current position, Monroe held various roles in digital marketing and communications. She worked as a Digital Marketing Manager at the Obama Foundation for 10 months in 2016, where she contributed to digital strategy development. Additionally, she served as a Senior Advertising Strategist for Obama For America in 2012, focusing on campaign strategies.
Education and Expertise
Monroe earned a Master of Science in Marketing and Communications from Northwestern University, completing her studies from 2008 to 2010. She also holds a Bachelor of Arts in Art from Tulane University, where she studied from 1996 to 2000. Her educational background supports her expertise in marketing and communication strategies.
Teaching and Mentoring Background
Monroe has a history of engaging in community activities, particularly in teaching and mentoring. This reflects her family background in education and her commitment to fostering growth in others. She served as an instructor at Tribeca Flashpoint College from 2013 to 2016, where she shared her knowledge of digital marketing with students.
Diverse Professional Background
Monroe has a diverse professional background, having worked in both agency and in-house environments. Her experience includes roles such as Director of Interactive Marketing at Tcs Education System and Senior Creative Director at Mstoner. She has developed campaigns for prestigious institutions, including Harvard University, and implemented digital strategies for the MacArthur Foundation.