Matthew Barnes

Matthew Barnes

Marketing Services Director @ Old Colony YMCA

About Matthew Barnes

Matthew Barnes serves as the Marketing Services Director at Old Colony YMCA in Brockton, Massachusetts, where he has worked since 2019. He has developed effective marketing strategies and led initiatives that improved brand visibility and community engagement.

Work at Old Colony YMCA

Matthew Barnes has served as the Marketing Services Director at Old Colony YMCA since 2019. In this role, he has developed innovative marketing strategies that have significantly enhanced the organization's brand visibility. Prior to this position, he worked as the Communication Director from 2017 to 2019, and as a Marketing Coordinator from 2016 to 2017. During his tenure, he implemented a digital marketing campaign that resulted in a 20% increase in membership sign-ups and played a key role in launching a successful community outreach program that increased local engagement.

Education and Expertise

Matthew Barnes earned a Bachelor's degree in Digital Arts & Design from Full Sail University, where he studied from 2012 to 2014. His educational background has equipped him with the skills necessary to excel in marketing and design, contributing to his effectiveness in his current role at Old Colony YMCA. His expertise lies in developing marketing strategies and executing digital campaigns that drive engagement and membership growth.

Background

Before joining Old Colony YMCA, Matthew Barnes worked as a Graphic Designer at Technology Therapy Group in 2015 for a brief period. His experience in graphic design has informed his approach to marketing, allowing him to create visually appealing and effective marketing materials. His career at Old Colony YMCA has spanned various roles, showcasing his growth and adaptability within the organization.

Achievements

During his time at Old Colony YMCA, Matthew Barnes has achieved notable results, including a 20% increase in membership sign-ups through a digital marketing campaign. He has also contributed to community engagement through the launch of a successful outreach program. These initiatives reflect his commitment to enhancing the organization's impact within the local community.

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