Karlin Ready
About Karlin Ready
Karlin Ready is the Director of Brand Marketing at Olivela, with extensive experience in social media and digital marketing roles at various companies.
Title
Karlin Ready holds the position of Director Of Brand Marketing at Olivela. They have been in this role since 2018.
Company
Olivela is where Karlin Ready currently serves as the Director Of Brand Marketing. Olivela focuses on the intersection of luxury retail and social impact, donating a portion of every purchase to various charitable causes.
Education and Expertise
Karlin Ready studied Marketing at The New School, achieving a Bachelor of Arts (B.A.) degree in 2015. They have extensive experience in brand marketing, digital marketing, and social media management.
Professional Background
Karlin Ready's previous roles include working at INTERMIX as an Associate Social Media Manager from 2017 to 2018, Hudson's Bay Company as Assistant Manager, Social Media Content & Community from 2015 to 2017, and French Connection as a Digital Marketing & Social Media Assistant from 2014 to 2015. Additionally, they served as Social Media Supervisor at Beach Bunny Swimwear from 2011 to 2013.
Achievements
At Olivela, Karlin Ready produced a photoshoot and created a paid campaign to drive revenue to the Aspen store and online winter shop. They ideated and executed brand events during International Women's Day and Art Basel. They also launched an Affiliates network, generating an additional revenue stream for top publishers and influencers. By collaborating with the design team, Ready created social-first editorial content and campaigns aimed at driving SEO and unique digital content. Furthermore, they established a UGC campaign that utilized the Curalate platform, generating over 1 million site visits and over $70,000 in revenue.