Rita Braga Martins
About Rita Braga Martins
Rita Braga Martins is a Senior CRM Strategist at Ometria, where she has worked since 2021. With a background in hospitality and marketing, she has held various roles in the industry, including positions at Ometria and prestigious hotels in London and Barcelona.
Current Role at Ometria
Rita Braga Martins serves as a Senior CRM Strategist at Ometria, a position she has held since 2021. In this role, she focuses on developing customer relationship management strategies to enhance client engagement and drive business growth. Based in the London Area, United Kingdom, she collaborates with the Methodology team to identify business opportunities for clients. Her extensive experience within the company, having joined Ometria seven years ago, allows her to leverage her knowledge and skills effectively.
Previous Experience at Ometria
Prior to her current role, Rita Braga Martins held multiple positions at Ometria. She worked as a Marketing & Customer Success Executive from 2014 to 2017, where she contributed to customer engagement initiatives. Following this, she served as an Email Marketing Consultant from 2017 to 2021, focusing on email marketing strategies. Her progressive career at Ometria has provided her with a comprehensive understanding of the company's operations and client needs.
Educational Background
Rita Braga Martins studied Hospitality and Tourism Management at the Estoril Higher Institute for Hotel & Tourism Studies, where she achieved a degree in Hotel Management from 2008 to 2011. Additionally, she attended NHTV internationaal hoger onderwijs Breda for 11 months in 2010, furthering her education in Hotel Management. She also obtained a Master's degree (MA) in International Business and Marketing from London Metropolitan University, completing her studies in 2013. Her educational background supports her expertise in CRM and marketing strategy.
Professional Experience in Hospitality
Rita Braga Martins has a diverse background in the hospitality industry. She worked as an Events Operations Associate at St. Pancras Renaissance Hotel from 2012 to 2014, where she managed event logistics. Additionally, she served as a Sales & Marketing Assistant at The Ritz-Carlton Hotel Company LLC, Hotel Arts Barcelona for six months in 2012. These roles provided her with valuable insights into customer service and marketing within the hospitality sector.
Career Development and Interests
Rita Braga Martins has developed her career at Ometria by learning from skilled colleagues and gaining experience in various marketing strategies. She has been encouraged to pursue her interest in marketing strategy, which has shaped her professional path. Rita enjoys being part of Ometria's growth and contributing to its success through her strategic insights and expertise in CRM.