Rachel Mc Kenzie
About Rachel Mc Kenzie
Rachel McKenzie is a Digital Marketing Specialist with extensive experience in campaign management and data analysis. She has worked at OneTrust since 2020 and previously held roles at VendorInsight® and Northwestern Mutual.
Work at OneTrust
Rachel McKenzie has been employed at OneTrust as a Digital Marketing Specialist since 2020. In this role, she focuses on various aspects of digital marketing, utilizing her skills to enhance the company's online presence and marketing strategies. Her experience includes managing campaigns and analyzing data to optimize performance.
Previous Experience at VendorInsight®
Prior to her current position, Rachel McKenzie worked at VendorInsight® in two capacities. She served as a Research Assistant from 2017 to 2018, where she contributed to research initiatives in the Cincinnati Area. Following this role, she was promoted to Marketing Specialist from 2018 to 2020, working in Blue Ash, Ohio, where she further developed her marketing skills.
Education and Expertise
Rachel McKenzie holds a Bachelor's degree in Business Economics from the University of Cincinnati College of Business, which she completed from 2013 to 2017. She also attended Fairfield Senior High, achieving a GPA of 3.69/4.0. Additionally, she is certified in Google Analytics, demonstrating her proficiency in data analysis and reporting.
Technical Skills in Digital Marketing
Rachel possesses a range of technical skills that support her role in digital marketing. She is experienced in using platforms such as HubSpot, Tableau, and Google Tag Manager for campaign management and data analysis. Furthermore, she has a basic understanding of HTML, CSS, and Python, which enhances her capabilities in digital marketing.
Graphic Design and Content Creation
In addition to her marketing expertise, Rachel McKenzie is skilled in graphic design and video content creation. She utilizes Adobe Creative Cloud tools, including Illustrator, Photoshop, InDesign, and Premiere, to produce engaging visual content. This skill set supports her marketing initiatives and enhances brand representation across various platforms.