Ryann Gibson
About Ryann Gibson
Ryann Gibson is a Senior Demand Generation Specialist at OneTrust, where she engages eCommerce users through innovative content and communication strategies. With a background in marketing automation and digital advertising, she utilizes various platforms to enhance marketing efforts and generate analytical reports.
Work at OneTrust
Ryann Gibson has been serving as a Senior Demand Generation Specialist at OneTrust since 2021. In this role, she engages with eCommerce users by implementing innovative content and communication strategies. Her responsibilities include utilizing various marketing platforms such as Google Analytics, Google Ads, and Magento to enhance marketing strategies. She also generates analytical reports that aim to improve current marketing efforts and plan for future innovations.
Previous Employment Experience
Before joining OneTrust, Ryann Gibson worked at The Lab Depot, Inc. as a Marketing & Data Administrator from 2017 to 2021. In this position, she focused on marketing automation and digital advertising, contributing to the company's demand generation efforts. Prior to that, she was involved in the Leadership Development Program at North Point Ministries, Inc. from 2015 to 2017. Additionally, she worked as an Independent Consultant for Rodan + Fields during the same period.
Education and Expertise
Ryann Gibson studied at the University of North Georgia - Mike Cottrell College of Business, where she earned a Bachelor of Business Administration (BBA) with a focus on Marketing from 2014 to 2018. Her educational background provides a solid foundation for her expertise in marketing automation and digital advertising, which she applies in her current role and previous positions.
Skills and Specializations
Ryann Gibson possesses skills in marketing automation and digital advertising, which are critical for her role in demand generation. She utilizes a variety of marketing platforms, including Google Analytics and Google Ads, to enhance marketing strategies. Her ability to generate analytical reports supports the continuous improvement of marketing efforts and the planning of future innovations.