Benjamin Tao
About Benjamin Tao
Benjamin Tao serves as the Vice President of Enterprise Marketing at Onit, where he has worked since 2022. He has a strong background in marketing and leadership, having held senior positions at various technology companies and earned degrees from prestigious institutions.
Work at Onit
Benjamin Tao has served as Vice President of Enterprise Marketing at Onit since 2022. In this role, he focuses on driving marketing strategies that enhance customer engagement and support business growth. His tenure at Onit is marked by a commitment to leveraging innovative marketing techniques to meet the needs of enterprise clients.
Education and Expertise
Benjamin Tao holds a Master of Business Administration (M.B.A.) from Northwestern University's Kellogg School of Management, where he studied Marketing, Finance, Operations, and Entrepreneurship from 1999 to 2001. He furthered his education with a certification in Digital Marketing Strategies from Kellogg in 2020. Additionally, he earned a Master's Degree in Materials Science and Engineering from the Massachusetts Institute of Technology from 1993 to 1996, and a Bachelor's Degree in the same field from MIT from 1989 to 1993.
Background
Benjamin Tao has a diverse professional background with extensive experience in marketing and management. He began his career as a Product Engineer at Motorola Semiconductor from 1996 to 1999. He has held various senior marketing roles at prominent companies, including Dell, IBM, and Forcepoint, contributing to brand strategy and customer engagement initiatives.
Achievements
During his career, Benjamin Tao has achieved notable successes, including revitalizing customer growth by over 20% at SolarWinds and establishing the content marketing function there. He launched a Cyber Experience Center for executive briefings at Forcepoint and oversaw a brand refresh while managing an executive advisory board of 20 Fortune 500 CISOs. At Validere, he built a new marketing organization that generated a $2.7 million pipeline within the first nine months.
Professional Experience
Benjamin Tao has held several significant positions throughout his career. He worked at Dell as Senior Manager and later as Marketing Director, contributing to various marketing initiatives from 2004 to 2013. He also served as Vice President of Corporate Marketing and Product Marketing at Forcepoint from 2017 to 2021. His experience at IBM includes roles such as Vice President of Worldwide Marketing for IBM Analytics and Director of Global Portfolio Marketing and Strategy.