Neeta Shenoy
About Neeta Shenoy
Neeta Shenoy serves as the Senior Director of Marketing at onsemi, where she has worked since 2021. With extensive experience in marketing communications across various technology companies, she leads the Global Demand Center, focusing on customer-centric strategies and data-driven marketing.
Work at Onsemi
Neeta Shenoy has been serving as the Senior Director of Marketing at Onsemi since 2021. In this role, she leads the Global Demand Center, focusing on creating a customer-centric and data-driven marketing culture. Her responsibilities include developing and implementing demand creation strategies with distribution partners to drive Point-of-Sale growth. She also oversees the strategy and execution of the company's online presence, which encompasses digital and programmatic advertising, lead generation, and conversion.
Previous Experience in Marketing
Before joining Onsemi, Neeta Shenoy held several key marketing roles. She worked at Cypress Semiconductor Corporation as the Director of Marketing and Communications from 2018 to 2021. Prior to that, she was a Senior Manager in Marketing Communications at Cypress from 2016 to 2018. Her experience also includes a position as Manager of Marketing Communication at Hewlett-Packard from 2008 to 2013 and as a Marketing Communication Specialist at Oracle Financial Services from 2006 to 2008.
Education and Expertise
Neeta Shenoy holds a Bachelor of Arts in Journalism from Mount Carmel College, where she studied from 1999 to 2002. She furthered her education with a Master of Arts in Communication from the University of Hyderabad, completed between 2002 and 2004. Additionally, she attended Northwestern University's Kellogg School of Management, where she completed an Executive Course in Strategic Marketing Communications in Today's Media World in 2010.
Leadership in Marketing Communications
Neeta Shenoy has demonstrated leadership in marketing communications throughout her career. She served as the Global Head of Marketing for the Sensors Business at TE Connectivity for nine months in 2021. Earlier, she was an Associate Director of Marketing and Communications at KPMG in 2013. Her roles have consistently involved defining and optimizing marketing technology stacks to ensure data-driven insights and measurable marketing outcomes.