Robin Kupfer

Creative Director @ OpenReel

About Robin Kupfer

Robin Kupfer is a Creative Director with extensive experience in design communications, currently working at OpenReel since 2020. Previously, he served as Creative Director at USA Labs Inc for a decade and holds degrees from the Fashion Institute of Technology and the School of Visual Arts.

Current Role at OpenReel

Robin Kupfer serves as the Creative Director at OpenReel, a position held since 2020. In this role, Kupfer focuses on developing design communications across various mediums, including print, digital, web, and packaging. Based in the Greater New York City Area, Kupfer implements strategic ideas and builds on client-generated concepts to enhance the overall design process.

Previous Experience at USA Labs Inc

Prior to joining OpenReel, Robin Kupfer worked as the Creative Director at USA Labs Inc from 1995 to 2005. This ten-year tenure took place in the Miami/Fort Lauderdale Area, where Kupfer was responsible for overseeing creative projects and leading design initiatives within the company.

Education and Expertise

Robin Kupfer holds a Bachelor of Arts degree in Package Design and Graphic Design from the Fashion Institute of Technology. Additionally, Kupfer earned a Master of Arts degree in Graphic Communications from the School of Visual Arts. Early education included a diploma from the High School of Art and Design, focusing on design principles.

Awards and Recognition

Robin Kupfer has received notable accolades for excellence in design, including the American Advertising Awards-Gold Addy Design Award. Kupfer has also been recognized by GDUSA for outstanding design work, highlighting a commitment to high-quality creative output.

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