Faranak Atrzadeh
About Faranak Atrzadeh
Faranak Atrzadeh serves as the Chief Marketing and Scientific Affairs Officer at OpGen, Inc., bringing extensive experience in marketing and scientific affairs within the healthcare industry. Her career includes leadership roles at several organizations, including Binding Site, Curetis USA, and GenMark Diagnostics, where she focused on clinical and regulatory strategy formulation.
Current Role at OpGen
Faranak Atrzadeh serves as the Chief Marketing and Scientific Affairs Officer at OpGen, Inc. since 2020. In this role, she oversees marketing strategies and scientific initiatives, leveraging her extensive background in the healthcare sector. Her responsibilities include aligning marketing efforts with scientific advancements to enhance the company's position in the biotechnology and diagnostics fields.
Previous Experience in Healthcare Marketing
Atrzadeh has held several significant positions in the healthcare marketing sector. She worked at Binding Site as Vice President of Marketing and Technical Services from 2009 to 2012. Prior to that, she was the Director of Worldwide Marketing at Ventana Medical Systems from 2000 to 2005. Additionally, she served as Senior Director of Marketing at Alere, Inc. from 2005 to 2009, and as Senior Director of Strategic Marketing and Scientific Affairs at GenMark Diagnostics, Inc. from 2012 to 2016.
Scientific Affairs Leadership
Faranak Atrzadeh has a strong background in scientific affairs, having held multiple leadership roles. She was the Vice President of Scientific Affairs at Curetis USA from 2018 to 2019 and later served as Senior Vice President of Scientific Affairs and Marketing at the same company from 2019 to 2020. Her experience includes directing scientific affairs at Curetis USA from 2016 to 2018, where she focused on integrating scientific insights with marketing strategies.
Educational Background in Medical Sciences
Atrzadeh has a solid educational foundation in medical sciences. She earned a Bachelor of Arts in Biochemistry and Molecular Biology from the University of California, Santa Barbara, from 1983 to 1987. She further advanced her studies by obtaining a Master of Arts in Physiology and Cell Biology from the same institution in 1988. This academic background supports her expertise in scientific affairs and marketing within the healthcare industry.
Expertise in Clinical and Regulatory Strategy
Faranak Atrzadeh possesses a strong background in clinical and regulatory strategy formulation. Her experience includes planning and executing strategies that meet clinical and regulatory requirements in the healthcare sector. This expertise is complemented by her extensive experience in both strategic and tactical marketing, particularly in point-of-care marketing, which focuses on medical diagnostic products that deliver immediate results.