Jenni Friedman
About Jenni Friedman
Jenni Friedman is the Vice President of Marketing at Ophelia, where she has worked since 2022. With a diverse background in marketing and strategy, she has held various roles at notable companies including HelloFresh, Millennium Management, and Publicis Worldwide.
Current Role at Ophelia
Jenni Friedman serves as the Vice President of Marketing at Ophelia, a position she has held since 2022. In this role, she focuses on developing and implementing marketing strategies that align with the company's goals. Her expertise in integrating emerging technologies into marketing initiatives enhances consumer engagement and drives brand growth.
Previous Experience in Marketing
Prior to her current role, Jenni Friedman held various marketing positions that contributed to her extensive experience. She worked at HelloFresh as the Director of Brand and Creative from 2017 to 2019, and briefly as the Associate Director in 2016. Additionally, she served as Strategy Director at Publicis Worldwide and as a Senior Brand Strategist from 2013 to 2016. Her tenure at Millennium Management as Head of Brand Marketing from 2019 to 2022 further solidified her leadership capabilities in marketing.
Educational Background and Specializations
Jenni Friedman earned a Bachelor of Science degree in Advertising with a minor in Psychology and Marketing from the S.I. Newhouse School of Public Communications at Syracuse University, graduating in 2010. She also completed a certificate program in Data and Analytics at General Assembly, focusing on Advanced Excel, SQL, and Tableau. Her academic background supports her specialization in data-driven marketing strategies.
Contributions to Marketing Conferences
Jenni Friedman has actively participated in industry conferences, sharing her insights on marketing strategies. She delivered a presentation at Fuse 2018, focusing on personalizing mealtime marketing strategies in the digital age. Additionally, she spoke at IRCE 2018 about leveraging traditional media advertising for modern marketing success, showcasing her expertise in the field.
Diverse Industry Experience
Throughout her career, Jenni Friedman has gained extensive account experience across various industries, including food, finance, automotive, beauty, beverage, technology, and gaming. Her strong background in both qualitative and quantitative research and analysis allows her to develop effective, data-driven marketing strategies tailored to diverse market needs.