Lizzie Serber
About Lizzie Serber
Lizzie Serber serves as the Head of Marketing at Optimal since 2023, bringing extensive experience from previous roles at Media.Monks and MightyHive. She is passionate about creative problem-solving, cross-team collaboration, and building strong connections in the marketing field.
Work at Optimal
Lizzie Serber has been serving as the Head of Marketing at Optimal since 2023. In this role, she focuses on leading marketing strategies and initiatives to enhance the company's brand presence and engagement. Her responsibilities include overseeing marketing campaigns and fostering collaboration across teams to achieve optimal results.
Previous Experience in Marketing
Before joining Optimal, Lizzie Serber held several key positions in marketing. She worked at Media.Monks as Global Director of Event Marketing from 2022 to 2023, and previously served as Sr. Marketing Director at the same company from 2021 to 2022. Her experience also includes roles as Marketing Director at MightyHive from 2018 to 2021, and as Senior Marketing Manager at Ascendant Network from 2016 to 2017.
Education and Expertise
Lizzie Serber earned a Bachelor of Arts degree from Boston University, where she studied English with a minor in Judaic Studies. Her educational background also includes attending Birmingham High School, where she focused on Journalism and Technology. This foundation has contributed to her expertise in marketing and communications.
Background in Event Production
Lizzie Serber has a strong interest in event production and experiential initiatives. Her previous roles have involved significant responsibilities in event marketing, showcasing her ability to create engaging experiences. This passion for event production aligns with her professional focus on high-touch marketing initiatives.
Personal Interests
In her personal life, Lizzie Serber enjoys a variety of activities including cooking, reading, attending concerts, and traveling. She values time spent with friends and family. Additionally, she is a fervent dog lover and a supporter of the Oxford comma, reflecting her attention to detail and personal interests.