Mark Jablonowski

Mark Jablonowski

Chief Technology Officer; President, Politics & Public Affairs @ Optimal

About Mark Jablonowski

Mark Jablonowski serves as the Chief Technology Officer and President of Politics & Public Affairs at Optimal. He has extensive experience in advertising technology and political data, having held leadership roles at various organizations including DSPolitical and Rogue Global Solutions.

Current Role at Optimal

Mark Jablonowski serves as the Chief Technology Officer and President of Politics & Public Affairs at Optimal. He has held this position since 2021, contributing to the company's leadership in audience targeting and automation. In his role, he oversees the technology stack, ensuring Optimal maintains its status as an industry leader. Additionally, he is a Co-Founder of Optimal, a position he has held since 2020.

Experience at DSPolitical

Mark Jablonowski has significant experience at DSPolitical, where he has worked since 2018 as President and Chief Technology Officer. Prior to this, he was a Partner and Chief Technology Officer at DSPolitical from 2014 to 2018. During his tenure, he oversaw the development of Deploy, an award-winning self-serve digital advertising platform that has been utilized by numerous brands, campaigns, and causes.

Background in Political Technology

Mark Jablonowski has a background in political technology, having served as the IT Special Projects Manager and Regional IT Director for Obama for America from 2007 to 2008. This role provided him with experience in managing technology initiatives within a political campaign setting. His expertise in this area has led to his recognition as a Technology Leader of the Year by Campaigns & Elections.

Education and Academic Background

Mark Jablonowski studied Political Science and Government at Colby College from 2006 to 2007. His academic background has provided him with a foundational understanding of political systems and public affairs, which he has applied throughout his career in technology and political consulting.

Media Recognition and Speaking Engagements

Mark Jablonowski is widely recognized in the media for his expertise in advertising technology and political data. He has been quoted by major outlets such as the New York Times, Washington Post, Bloomberg, Axios, CNN, and Politico. Additionally, he has been featured as an expert speaker at conferences around the globe, sharing insights on technology's role in political campaigns and public affairs.

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