Ben Golan
About Ben Golan
Ben Golan is a Senior Product Manager currently working at Optimove in Tel Aviv-Yafo, Israel. He has a strong background in product management, focusing on customer pain points and utilizing data analysis to drive product success.
Work at Optimove
Ben Golan has been serving as a Senior Product Manager at Optimove since 2021. In this role, he focuses on identifying customer pain points and developing solutions that enhance key results for both users and the business. He leads teams in planning multiple product roadmaps and initiates various specification and development processes. His approach includes encouraging team members to prioritize customer needs and develop new products based on a go-to-market strategy. Golan employs Agile and Scrum methodologies, utilizing tools like Jira for effective project management.
Previous Experience at Yad2
Prior to joining Optimove, Ben Golan worked at Yad2 as a Senior Product Manager from 2019 to 2021, following his role as Product Manager from 2017 to 2019. During his time at Yad2, he adopted successful tactics from his startup experience, which involved engaging teams early in product processes. This strategy contributed to the success of established products. His experience at Yad2 equipped him with valuable insights into product management and customer engagement.
Background in Psychometric Testing
Before his career in product management, Ben Golan worked at Kidum as a Psychometric Test Instructor from 2012 to 2015. This role provided him with a foundation in understanding user behavior and needs, which he later applied in his product management roles. His experience in education and assessment contributed to his ability to identify customer pain points effectively.
Education and Expertise
Ben Golan earned a Bachelor's degree in International Relations and Affairs from The Hebrew University of Jerusalem, where he studied from 2011 to 2015. His educational background complements his professional expertise, which includes proficiency in SEO research and strategy, SQL, and Excel. He utilizes tools such as Google Analytics and Kibana for data analysis and decision-making, enhancing his ability to drive product success.