Dana Fisher Zahavy
About Dana Fisher Zahavy
Dana Fisher Zahavy is a Creative Director at Optimove, where she has worked since 2019. She has a background in graphic design and marketing, having previously held roles at Optimove and Veroccio, and holds degrees from Holon Institute of Technology and Tel Aviv University.
Work at Optimove
Dana Fisher Zahavy has held multiple roles at Optimove since 2015. Initially, she worked as the Marketing Art Director from 2015 to 2016, where she contributed to various design projects. Following this, she served as the Marketing Creative Director from 2016 to 2019, focusing on enhancing the visual identity of the brand. Since 2019, she has been the Creative Director, overseeing the design studio and ensuring brand consistency across all marketing materials. Her responsibilities include managing design projects, collaborating with freelance suppliers, and supervising the visual aspects of Optimove's online publication, PostFunnel.
Education and Expertise
Dana Fisher Zahavy studied at the Holon Institute of Technology, where she earned a Bachelor of Design in Design and Visual Communications from 2005 to 2009. Additionally, she attended Tel Aviv University, obtaining a Bachelor's degree in Communication and History. This educational background provides her with a strong foundation in both design principles and communication strategies, which she applies in her current role as Creative Director at Optimove.
Background
Before joining Optimove, Dana Fisher Zahavy worked at Veroccio as a Graphic Designer from 2011 to 2015. During her four years there, she developed skills in creating visual content that effectively communicates brand messages. Her experience at Veroccio laid the groundwork for her subsequent roles at Optimove, where she has continued to expand her expertise in digital and print design.
Achievements
In her current position as Creative Director at Optimove, Dana Fisher Zahavy has developed and delivered a wide range of digital and print design projects. These include web pages, email campaigns, and trade show assets. She plays a crucial role in ensuring visual quality and brand consistency across all marketing materials, contributing to the overall success of Optimove's marketing efforts.