Yotam Ben Nathan

Yotam Ben Nathan

Strategic Services Team Leader @ Optimove

About Yotam Ben Nathan

Yotam Ben Nathan is the Strategic Services Team Leader at Optimove, where he has worked since 2021. He holds a Bachelor's degree in Industrial Engineering from Ben-Gurion University of the Negev, which he completed in 2019.

Work at Optimove

Yotam Ben Nathan has been employed at Optimove since 2021, where he serves as the Strategic Services Team Leader. In this role, he oversees strategic initiatives and leads a team focused on optimizing customer engagement and retention strategies. Prior to this position, he worked as a Marketing Data Scientist at Optimove from 2018 to 2021, contributing to data-driven marketing solutions.

Education and Expertise

Yotam Ben Nathan earned a Bachelor's degree in Industrial Engineering from Ben-Gurion University of the Negev. His studies spanned from 2015 to 2019, providing him with a solid foundation in engineering principles, data analysis, and operational efficiency, which he applies in his current role at Optimove.

Background

Yotam Ben Nathan is based in the Tel Aviv Area, Israel. His career in the marketing technology sector began with his role at Optimove, where he transitioned from a Marketing Data Scientist to a leadership position in strategic services. His background in industrial engineering supports his analytical approach to marketing challenges.

Career Progression

Yotam Ben Nathan's career at Optimove reflects a steady progression from a Marketing Data Scientist to the Strategic Services Team Leader. Over three years in each role, he developed expertise in data analytics and strategic marketing, contributing to the company's focus on customer relationship management.

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