Dan Griffiths
About Dan Griffiths
Dan Griffiths is a Senior Director of Digital Marketing at The Orchard, where he oversees the digital strategies for Xtra Mile Recordings and has worked with notable artists like Frank Turner. He has received multiple nominations and awards for his marketing campaigns and has played a significant role in the success of various music projects and festivals.
Work at Orchard
Dan Griffiths has served as the Senior Director of Digital Marketing at The Orchard since 2013. In this role, he oversees the digital marketing strategies for various artists and labels. His responsibilities include managing the digital output for Xtra Mile Recordings, where he collaborates with notable artists such as Frank Turner, Against Me!, and Future of the Left. Under his leadership, the marketing campaigns have gained recognition in the industry, contributing to the overall success of the artists he represents.
Education and Expertise
Dan Griffiths studied at the London College of Communication from 2001 to 2004, where he earned a BA (Hons) in Digital Media. His educational background includes a focus on Graphic Design and Digital Media. Additionally, he is a YouTube Certified team member, providing expertise on best practices and optimizations for the platform. This combination of education and certification enhances his capabilities in digital marketing.
Background
Dan Griffiths attended Guildford County School before pursuing higher education. His career in digital marketing began to take shape when he joined The Orchard, where he has been instrumental in developing marketing strategies for various music projects. His work has significantly impacted the careers of several artists, particularly in enhancing their online presence and engagement.
Achievements
Dan Griffiths has received multiple accolades for his contributions to digital marketing in the music industry. He was nominated for the Best Artist Digital Marketing Campaign at the Music Ally Awards in 2016. Additionally, he was selected as a Midem Label Ambassador in the same year. His marketing campaigns were featured in Music Ally's 'Best Digital Musical Marketing Campaigns' for five consecutive years, from 2014 to 2018. He has also been awarded two AIM Awards in 2011 and received a nomination for a third in 2012 for Best U.K. Independent Label.