Joanna Noyes
About Joanna Noyes
Joanna Noyes serves as the Senior Vice President of Global Marketing & Brand Strategy at The Orchard, where she oversees various marketing functions and leads a team of over 40 professionals. With extensive experience in brand development and marketing, she has held multiple leadership roles within the company since 2014.
Current Role at The Orchard
Joanna Noyes serves as the Senior Vice President of Global Marketing & Brand Strategy at The Orchard. In this role, she oversees a diverse range of marketing functions, including Brand, Digital, CRM, College & Lifestyle, Video Services, Brand Partnerships, and Creative Design & Advertising. She has been in this position since 2023, leading a team of over 40 professionals to execute data-driven digital and promotional campaigns.
Previous Experience at The Orchard
Joanna Noyes has held multiple positions at The Orchard from 2014 to 2023. She began as Director of Interactive Marketing & Audience Development from 2014 to 2016, followed by her role as Senior Director of Marketing from 2016 to 2019. She then served as Vice President of Marketing from 2019 until her current position in 2023. Her tenure at The Orchard spans nearly a decade, showcasing her growth within the organization.
Education and Expertise
Joanna Noyes earned a Bachelor of Business Administration (B.B.A.) degree from Five Towns College, where she studied Business, Management, Marketing, and Related Support Services. Her educational background provides a strong foundation for her extensive experience in marketing and brand strategy.
Global Marketing Experience
Joanna Noyes has global experience in building brands, talent, properties, and partnerships for both startup and premier organizations. This experience contributes to her strategic approach in her current role, where she leads initiatives that enhance brand visibility and engagement on a global scale.