Miguel González Juárez
About Miguel González Juárez
Miguel González Juárez is a Junior Digital Marketing Manager with a background in community management and social media. He has worked for various companies in Madrid and holds multiple qualifications in communication and digital marketing.
Work at Orchard
Miguel González Juárez has been employed at The Orchard as a Junior Digital Marketing Manager since 2021. In this role, he focuses on digital marketing strategies and campaigns, contributing to the company's overall marketing objectives. His responsibilities include managing social media content, organizing social ad campaigns, and preparing metric reports to evaluate performance. His experience in digital marketing supports the company's efforts in enhancing its online presence.
Previous Experience in Digital Marketing
Prior to his current position, Miguel worked at OpenSpring España as a Community Manager for five months in 2021. He also served as a Social Media Specialist at Iberia Express from 2017 to 2018, where he developed skills in customer service and social media engagement. His role at Wamos as Community Manager from 2018 to 2020 further solidified his expertise in managing online communities and social media platforms.
Education and Expertise
Miguel González Juárez holds a Grado in Periodismo from Universidad Complutense de Madrid, which he completed from 2012 to 2017. He also studied at Constanza Business & Protocol School, earning a certification in Community Management from 2016 to 2017. Additionally, he completed a Máster in SEO, SEM, and Web Analytics at CICE from 2019 to 2020. His educational background provides a strong foundation for his roles in digital marketing and social media management.
Skills in Digital Marketing
Miguel specializes in customer service through social media platforms, adeptly handling messages, comments, and incidents. He is experienced in using tools such as Hootsuite and Tweetdeck for scheduling and managing social media content. He organizes social ad campaigns with targeted segmentation and goal identification. Furthermore, he manages SEO creative content on WordPress and prepares metric reports for periodic KPI evaluations.
Language Proficiency
Miguel holds a Certificate in Advanced English from the University of Cambridge, achieved from 2016 to 2017. This qualification reflects his proficiency in English at a C-1 level, enabling him to communicate effectively in both professional and social contexts. His language skills enhance his ability to engage with diverse audiences in the digital marketing landscape.