Sam Haskins

Label Manager @ Orchard

About Sam Haskins

Sam Haskins is a Label Manager at The Orchard in South Africa, specializing in client services and relations within the music industry. He has a background in marketing and business management, with previous roles at Universal Music Group and AFRICORI.

Work at Orchard

Sam Haskins serves as the Label Manager at The Orchard, a position he has held since 2021. In this role, he is responsible for overseeing various aspects of label management, including client services and relations within the music industry. His work focuses on enhancing the visibility and performance of artists under The Orchard's management in South Africa.

Previous Experience in Music Industry

Prior to his current role, Sam Haskins worked at Universal Music Group as a Digital Assistant in Marketing and Promotion for 11 months in 2015. He later joined AFRICORI, where he served as Video Content & Digital Account Manager from 2016 to 2020. In these roles, he gained experience in digital account management and managed YouTube and VEVO channels, contributing to his expertise in the digital landscape of the music industry.

Education and Expertise

Sam Haskins studied at Varsity College, where he earned a Bachelor of Commerce (BCom) degree with a focus on Marketing and Business Management from 2013 to 2015. His educational background provides a solid foundation for his work in client services and relations within the music industry. Additionally, he has a strong background in international relations as it pertains to the music sector.

Background

Sam Haskins completed his secondary education at Heron Bridge College. His early education laid the groundwork for his subsequent studies in business and marketing, which have been integral to his career in the music industry. His diverse experiences across various roles have contributed to his comprehensive understanding of the industry's dynamics.

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