Victor Biyere
About Victor Biyere
Victor Biyere is a Label Manager for West Africa at The Orchard and Co-Founder of Sygnal Music Limited. With extensive experience in the music industry, he focuses on artist branding and innovative marketing strategies to help artists achieve their goals.
Work at Orchard
Victor Biyere serves as the Label Manager for West Africa at The Orchard, a role he has held since 2024. In this position, he focuses on managing music labels and enhancing the visibility of artists in the West African market. His responsibilities include overseeing marketing strategies and ensuring that artists receive the support needed for their music to reach a broader audience.
Current Role at Sygnal Music Limited
Victor Biyere is a Co-Founder at Sygnal Music Limited, a position he has held since 2022. His role involves collaborating with various stakeholders to develop innovative music products and marketing strategies. This venture allows him to leverage his expertise in the music industry to support emerging artists and enhance their market presence.
Previous Experience in Music Industry
Before joining The Orchard, Victor worked at Chocolate City Music as an A&R Admin from 2022 to 2024. He also held the position of Head of Music Operations at Transsnet Media for three years, where he was responsible for A&R activities. His experience includes working with a variety of artists, contributing to their brand development and exposure in the music scene.
Educational Background
Victor Biyere studied at the University of Lagos, where he earned a Bachelor of Science (B.Sc.) degree in Political Science from 2010 to 2014. His educational background provides him with a foundational understanding of political and social dynamics, which can be beneficial in navigating the music industry.
Music Industry Skills and Focus
Victor possesses a keen ear for music, which aids him in identifying and creating high-quality music products. He aims to help artists achieve their dreams through innovative marketing strategies and management skills. His focus on artist branding and development is integral to his approach in the music industry.