Victoria Morris
About Victoria Morris
Victoria Morris serves as the Associate Director of Digital Marketing at The Orchard, a position she has held since 2022. She has a background in communication and music industry management, with previous roles in marketing and production.
Work at The Orchard
Victoria Morris has held multiple roles at The Orchard, currently serving as Associate Director of Digital Marketing since 2022. In this position, she oversees digital marketing strategies and initiatives. Prior to this role, she worked as Interactive Marketing Manager from 2016 to 2018 and again from 2018 to 2019. During her tenure, she contributed to various marketing campaigns and projects aimed at enhancing the visibility of artists and labels. Her experience at The Orchard spans over five years, demonstrating her commitment to the company's mission in the music industry.
Education and Expertise
Victoria Morris studied at Michigan State University, where she earned a degree in Communication with a specialization in Public Relations from 2012 to 2015. She also attended Ferris State University, focusing on Music Industry Management from 2011 to 2012. Additionally, she participated in a study abroad program at Michigan State University, studying Sociology in 2013. Her educational background equips her with a strong foundation in communication and marketing principles, particularly within the music industry.
Previous Work Experience
Before her current role at The Orchard, Victoria Morris worked at Big Yellow Dog Music as Marketing | Label Services for seven months in 2022. She also served as a Freelance Producer at Wayward Creative from 2021 to 2022. Earlier in her career, she gained experience as an Interactive Marketing Coordinator at The Orchard from 2015 to 2016 and completed an internship in Digital Marketing, Promotion, and Management at In De Goot Entertainment in 2014. These roles have contributed to her expertise in digital marketing and artist promotion.
Career Timeline
Victoria Morris's career in digital marketing and the music industry spans several years. She began her journey in the music sector with an internship at In De Goot Entertainment in 2014. Afterward, she joined The Orchard, where she progressed from Interactive Marketing Coordinator to Interactive Marketing Manager. Following her time at The Orchard, she worked at Big Yellow Dog Music before returning to The Orchard as Associate Director of Digital Marketing in 2022. Her career reflects a steady advancement in responsibilities and expertise.