Jeferson Souza
About Jeferson Souza
Jeferson Souza is the Marketing and Operations Manager for Latin America at Oregon Tool, where he has worked since 2020. He has extensive experience in marketing and operations across various companies, including Sign Supply and Selena, and holds multiple degrees in business and marketing.
Work at Oregon Tool
Jeferson Souza currently serves as the Marketing and Operations Manager for Latin America at Oregon Tool, a position he has held since 2020. Based in Curitiba, Paraná, he is responsible for overseeing marketing strategies and operational initiatives across the Latin American region. His role involves managing e-commerce and digital marketing strategies tailored specifically for Latin American markets. Souza's responsibilities also include supporting international events and utilizing his multilingual skills to conduct effective training sessions and presentations.
Previous Experience in Marketing
Prior to joining Oregon Tool, Jeferson Souza worked at Selena as the Marketing and Product Manager from 2015 to 2020 in Curitiba, Brazil. He also held positions at Sign Supply as a Senior Marketing Analyst for one year in São Paulo from 2014 to 2015, and at Ativia Saúde as a Relationship Marketing Analyst for one year in Jacareí from 2009 to 2010. His earlier experience includes roles at SANY do Brasil, where he worked as a Product Specialist and Marketing Analyst from 2011 to 2014.
Education and Expertise
Jeferson Souza has a diverse educational background. He studied at Senac São Paulo, where he completed a course in Publicidade and achieved an Adobe Illustration certification in 2011. He also holds an Executive MBA in Gestão Comercial from Fundação Getulio Vargas, completed in 2022, and an MBA in Gerenciamento de Projetos from the same institution, which he completed in 2015. Additionally, he earned a degree in Comunicação Social with a focus on Publicidade, Propaganda e Marketing from Universidade Paulista, and a Técnico degree in Telecomunicações from Universidade do Vale do Paraíba.
Skills and Competencies
Jeferson Souza possesses strong skills in competitive intelligence and brand positioning, aimed at enhancing market share. His expertise includes managing e-commerce and digital marketing strategies specifically for Latin American countries. He has a proven track record of transforming customer and market insights into actionable product and service roadmaps. Additionally, Souza's multilingual communication skills enable him to effectively conduct trainings and presentations, further supporting his marketing and operations responsibilities.
Career Development
Throughout his career, Jeferson Souza has demonstrated a commitment to professional growth and development. His work experience spans various roles in marketing and operations, allowing him to build a comprehensive skill set. His educational pursuits, including multiple advanced degrees, reflect his dedication to enhancing his knowledge and expertise in the field. Souza's career trajectory showcases his ability to adapt and thrive in dynamic environments, particularly within the Latin American market.