Wanda Chin
About Wanda Chin
Wanda Chin serves as the APAC Channel and Content Marketing Executive at OtterBox, where she has worked since 2017. She specializes in event management, digital marketing, and content creation, having successfully coordinated major marketing initiatives and campaigns across the APAC region.
Work at OtterBox
Wanda Chin has been serving as the APAC Channel and Content Marketing Executive at OtterBox since 2017. In this role, she has been instrumental in developing and implementing marketing strategies tailored for the Asia-Pacific region. Her responsibilities include creating regional social content and ad campaigns aimed at driving traffic to the brand's website. She also collaborates closely with the US headquarters to maintain global alignment of brand messaging and assets.
Event Management Experience
Wanda Chin has demonstrated her expertise in event management by playing a key role in planning, arranging, and executing booths at major expos such as MOBIX and EDIX in Japan. Her involvement in these events showcases her skills in marketing strategy and her ability to effectively manage large-scale promotional activities.
Education and Expertise
Wanda Chin has a diverse educational background. She earned a Bachelor's Degree in Linguistics and Modern Languages from The Chinese University of Hong Kong from 2009 to 2013. She also completed various exchange programs, including Phonetics and Linguistics at UCL in 2011 and Scandinavian Studies at the University of Gothenburg in 2012. In 2019, she achieved a Distinction in Digital Marketing from Squared Online, further enhancing her expertise in the field.
Achievements in Marketing
Wanda Chin successfully coordinated and executed the opening of the first APAC Outdoor Popup Stores in Shibuya MODI, Tokyo, and Aeon Mall in Tsu, Japan. This involved managing tasks such as interior design, communication with Japanese construction vendors, and product zoning and display arrangement. Additionally, she developed and managed assets on a regional digital library for partners, improving resource accessibility and marketing efficiency across the APAC region.
Previous Work Experience
Before her current role at OtterBox, Wanda Chin worked at several organizations. She was a Project Coordinator at Sanrio Hong Kong Co., Ltd from 2013 to 2014 and held the position of Manager, Operations Integration at Pictureworks Group from 2015 to 2017. She also worked part-time as a Promoter for Clarins Group from 2012 to 2013. These roles contributed to her extensive experience in project management and marketing.