Layla Tardif Bensitel
About Layla Tardif Bensitel
Layla Tardif Bensitel serves as the Responsable Du Marketing Contenu at Ouest-France, where she has worked since 2021. She has a diverse background in marketing and communications, with previous roles at Yves Rocher, Bonduelle, and Ouest-France itself.
Work at Ouest-France
Layla Tardif Bensitel currently holds the position of Responsable du Marketing Contenu at Ouest-France, a role she has occupied since 2021. Prior to this, she worked at Ouest-France as Chargée de campagne web et trafic from 2013 to 2021. During her time in these positions, she focused on content marketing strategies and web campaign management, contributing to the organization's digital presence and audience engagement.
Previous Experience at Yves Rocher
Before joining Ouest-France, Layla Tardif Bensitel served as Chef de campagne web at Yves Rocher from 2011 to 2013. In this role, she was responsible for managing web campaigns, which involved strategizing and executing marketing initiatives to promote the brand's products. Her work contributed to enhancing the company's online visibility in the competitive beauty industry.
Educational Background
Layla Tardif Bensitel has a diverse educational background. She studied at Lycée Malherbe, focusing on option scientifique, and completed a Classe préparatoire économique et commerciale from 2005 to 2007. She then pursued a Master's degree in Ingénierie d'affaires et marketing des produits innovants at Ecole supérieure de Commerce de Rennes from 2007 to 2011. Additionally, she studied at Szkoła Główna Handlowa w Warszawie for 11 months in 2011 and spent a year at Tecnológico de Monterrey from 2008 to 2009.
Experience in Communication at Bonduelle
Layla Tardif Bensitel worked as Assistante communication at Bonduelle from 2009 to 2010. In this role, she was involved in communication strategies and initiatives, contributing to the brand's outreach efforts. Her experience in communication laid a foundation for her subsequent roles in web campaign management and content marketing.