Michel Gritli
About Michel Gritli
Michel Gritli is a marketing promotion manager with extensive experience in partnership development and sales enhancement. He currently oversees marketing efforts at Ouest-France, focusing on multiple regions and cultural themes in the Grand Ouest area.
Current Role at Ouest-France
Michel Gritli currently serves as Responsable Marketing Promotion at Ouest-France, a position he has held since 2018. In this role, he oversees marketing promotion across multiple regions, including Loire Atlantique and Vendée. He is responsible for promoting journalistic content in relation to current events and editorial efforts, which includes media planning and impact assessment. His work aims to enhance sales and audience growth through effective marketing strategies.
Previous Experience at Ouest-France
Michel Gritli has extensive experience at Ouest-France, having worked there in various capacities. He served as Responsable du développement commercial from 2006 to 2012 and as Responsable départemental de la promotion et des partenariats from 2012 to 2018. In these roles, he focused on developing partnerships and promoting sales initiatives in the Nantes region, contributing to the company's growth and outreach efforts.
Professional Background in Marketing and Sales
Before his tenure at Ouest-France, Michel Gritli worked at Presse Océan as Responsable commercial et animation du réseau diffuseurs de presse from 2001 to 2006. He also held the position of Responsable réseau de points de vente at Lidl France from 1998 to 2000. His experience spans various sectors, including retail and media, where he developed skills in commercial management and network animation.
Educational Qualifications
Michel Gritli has a solid educational background in business and finance. He studied at Institut Universitaire de Technologie du Mans, where he earned a D.U.T. in Gestion des Entreprises et des Administrations from 1986 to 1988. He furthered his studies at Le Mans Université, obtaining a Maîtrise in Administration Economique & Sociale from 1989 to 1992. Additionally, he completed a D.U.T. in Techniques de commercialisation at Université de Picardie Jules Verne from 1988 to 1989.
Career in Commercial Roles
Michel Gritli has held various commercial roles throughout his career. He worked as Technico commercial responsable de prescription at Legrand from 1996 to 1998 and as Responsable de secteur at Toys'R'Us from 1993 to 1995. These positions allowed him to gain valuable experience in sales management and customer relations, further enhancing his expertise in the commercial sector.